Hello 👋, I’m Lewis, a product designer that loves solving the right user problem by applying innovative ideas & solutions. I voice for the needs of the user whilst balancing the goals & intents of the business.
Sports Apps x aDL
I had the great opportunity to lead a three-month project to completely redesign the Adidas Running & Training apps. This unification with the rest of the adidas Design Language enabled a more consistent brand and user experience across the adidas digital ecosystem.
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Find our Features
Following insights from user interviews and usability tests, it was clear the existing Information Architecture of the adidas Running App was not meeting users expectations. Through user research, a more intuitive app structure was identified, validated and released to improve the findability and discoverability of features within the adidas Running app.
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With over 8 years experience covering Interface and Experience design, working in both agency and product based environments. I love to get deep down and investigate the problem, to ensure we're solving the right thing.
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